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Besides the myriad of problems that a small business owner faces, the most severe issue is lack of capital and limited avenues to raise capital from external sources. Being a small business owner, it is never easy to get a business loan, as most lenders would consider them as borrowers with unstable income and poor credit. Justifiably, as most small business often do not have a steady flow of income in the initial period and runs on low profit, it actually becomes a challenge for the owners to pay off their business loans. Most financial institutions and banks are therefore not very enthusiastic about lending to these small business owners and are concerned about their ability to repay.

However, the good news is that there is a group of lenders who would not like to let go this increasing market segment of small business borrowers and they have devised a lending scheme that fits the requirements of the small business owners. They can use these small business loans for expansion of their business, purchasing new tools and technology or even to meet revenue expenses like paying wages or buying raw materials.

Apprehensive about the increased risk involved in lending to small business owners, these lenders would always take sufficient measures to cover against any probably loss. In most cases the small business owners would be required to keep an asset as the security for his borrowed amount. Also, the interest for small business loans is always charged at a higher rate than other loans. Unlike normal business loans there is often a cap to the amount that any financial company would lend to a small business owner. Depending on the stability of the business, the credit history and several other factors the maximum amount of loan offered is decided.

Small business loans [http://1rstfunds.com/Small-Business-Loans.php] can be either for short term (ranging from few months to an year) or long term, which can be repaid over a longer period that might stretch even to 20-25 years. The small business entrepreneurs needs to decide on this repayment period and other terms and conditions depending on their specific requirements.

The most important factors that most small business owners should consider while deciding on a loan is the flexibility of repayment. As most small business would experience irregular income for some period in its life cycle, a flexible repayment schedule can be immensely helpful. There are lenders that offer extremely flexibility in terms of amount paid towards repayment as well as any pre specified period of repayment. This helps the small business owners to make repayments for any particular period based on their income during that period. As there is no specific pre determined amount to be paid, there is no question of underpayment or further interests being applicable. However, it is very difficult to find such a lender who will be so sensitive to your financial condition and offer you the highest degree of flexibility.

Alternative to small business loans there are many other companies that are offering business cash advance to small business owners, where they are not liable to repay. Business cash advance is not a loan and the organization offering this cash advance gets their money from the credit card sales that the business does in a specific period, there by reducing the burden of paying back the loan and the terms and conditions to qualify for such cash advance are also relatively simple.

With this increasing number of sources available for small business funding it is high time that you unleash the entrepreneur in you and give shape to that dream project you have in your mind.

Importance of Leads in a Home Based BusinessSetting up your home based business is just one half of the challenge. Marketing your business is the harder second half of this endeavor. The main purpose of marketing is to generate leads for home based business such that you can establish your customer base and also ensure that you can get repeat sales from your loyal customer base. Without leads, you cannot generate sales nor have the opportunity to promote your products or services to prospects.Needless to say, it is a stepping stone towards more business success. But what is an effective way of lead generation online? You must take time to learn about traditional and modern techniques for gathering leads for home based business that will allow it to flourish.Traditional Methods To Generate LeadsThe traditional method of lead generation is a bit time consuming and requires a lot of effort on your part. You can visit prospects door-to-door or make phone calls wherein you can speak to various individuals and share information about your products or services. Aside from time and effort, you must also expect to spend some money with this approach since you will be traveling most of the time. While this method used To be effective, you must employ a variety of lead generation techniques, in addition to conventional warm market prospecting, as it no longer is today as effective as it once was, since traditional methods of sales promotion are averted by most people these days. You can therefore consider using a more conventional approach to marketing that will get more response from your target market.Leverage Lead Generation This is another tool used by network marketers for promoting their home based business. You can research any lead generation system, and learn how to create a list of leads. Hence, you need to invest some amount of money to be able to gather the information you want. This is convenient since you no longer have to do the list gathering manually by yourself and will save you lots of time. The benefit with this approach is that the leads list you generate are targeted and while all of the people on that list might not be interested in your business, most will be in a valuable training or tool from you. Ideally, you have additional services to offer people that may say no to your opportunity, like training on how to generate leads or marketing systems and expertise.Set Up Marketing Online The above two methods for generating leads for home based business are proven techniques that work when used in the earlier years of the MLM industry. However, times have changed and the best way to guarantee you can get maximum results from your marketing effort is to establish your own marketing system online, with a sales funnel and many sources of leads.You can set up your own blog or website wherein you will be offering valuable content and training, and use it as a main medium for launching your marketing promotions for your business. This is an effective way to gain popularity and generate lots of traffic while branding yourself as a leader. Within a short period of time, given that you use the right article marketing strategies and search engine optimization techniques and strategies, the leads will come. You must also take note about the expenses involved with online marketing promotion, especially if you are not using free strategies like article marketing, video marketing, and social media. Another technique that you can use to generate mlm leads for home based business is e-mail marketing. The latter is far more targeted and is capable of delivering more responses from your customers, using e zines, and other peoples lists.

First of all we need to define sales skills, and remove the negative stereotypes which surround the typical “salesman.”  Ask anyone who has not engaged in a sales career, and often their perception of the sales trade is exactly opposite of that of a successful salesperson.As you pursue your home based business, you’ll want  to consistently pay attention to the following.A. Being pushy and aggressive does not sell. It turns people off and often makes them defensive. Being courtesly assertive and persistent is what your aiming for. This is a skill which anyone can better at. Think of the last major purchase you made where the sales process was seamless. I would suspect your needs or desires were identified, and the salesperson simply provided you a solution which you purchased. Fact is, most home based businesses offer a credible product or service.B. The expression you have 2 ears  and 1 mouth, because you need to listen twice as much as you speak, is key to selling successfully in any home based business. People will tell you what you want if you simply ask directive questions and listen. Avoid trying to give too much information, it will usually confuse most people, and they will not be able to make an educated decision. The great thing about home based businesses is most people who are considering are usually serious about starting something. Identify first what they want, and then and only then, can the decision if your home based business suits their needs. I can’t stress this point enough. The mistake most salespeople make is talking too much, and talking past the close.C. Let’s identify the sales process. On a sheet of paper draw a line. On the far left write “warm-up”. In the middle of the line write presentation, and at the far right put in “close”. On top of the presentation draw in several arrows pointing to the line and label trial closes. Let’s discuss. When you are first introduced to your prospect usually via telephone you want to form a connection and establish rapport (warm-up). Remember, people will purchase your home based business opportunity if they feel comfortable with you. Talk about their past work experiences, their family, goals etc. You’ll know when you’ve established rapport, and then its time to begin your presentation of your home based business. The trial closes are merely questions or comments you ask in order to provide feedback, and hopefully tacit consent or buy in to your home based business. Don’t make the mistake of speeding through your business providing endless details. You need to get feedback from your prospect. Think of trial closes as mini closes with a cumulative effect. The more favorable response and interaction you receive during your presentation, the easier the actual close will be. Think of trial closes as the process we all go through before we buy a pair of shoes. We try them on, walk down the aisle, view in the floor mirror from different angles. These are all trial closes which allow you to comfortably purchase the shoes and leave the store. Afterall, most people know their shoe size, but I’m willing to guess in the history of man, no one has ever walked in a store and bought a pair of shoes without going through that ritual.D. Whether the home based business you are discussing is inexpensive ( a few hundred dollars) or high end ( thousands of dollars), it really isn’t important. If your prospect is qualified and properly informed, the decision process is the same. If your presentation was interactive, and tacit consent through trial closes was given, then simply assume he/she will join.Think of a traffic light between your presentation and the close. Once your presentation is complete, the traffic light will be red, green or yellow. It may be your prospect is not interested in your home based business. That’s a “red” light, and it happens, don’t beat yourself up. Occasionally the light is “green.” Move quickly to the close and discuss financial arrangements. Pat yourself on the back for a job well done. Most prospects will see a “yellow” light. There’s a degree of caution, and they could stop or proceed forward. Usually they see “yellow” because they need a little more information or direction. Success is made in home based businesses by people who can help those “yellow” viewers see “green.”Volumes of material have been written about sales techniques. It is my hope this article has provided some insight to help you increase sales in your home based business. Follow me in future articles and I’ll reveal more proven sales methods.